Speakers + Hosts
Chief Operating Officer, FremantleMedia Enterprises
Olivier Delfosse is the Vice President, Interactive, Mobile and Digital Content, North America for FremantleMedia Enterprises (FME), based in the company's offices in Burbank, California.
At FME Olivier is responsible for all sales, product development, marketing and new business initiatives for interactive, mobile and digital content in North America across the whole spectrum of FremantleMedia's television shows and third party brands. These include American Idol, America's Got Talent, The Price Is Right, Family Feud, Let's Make A Deal, and The X Factor.
In his current position, Olivier leads all social strategy and content exploitation for Fremantle's evergreen shows, including the highly successful social media campaigns for The X Factor, on which he led a partnership with Twitter to implement the first of its kind Twitter voting on a talent based reality competition. The X Factor Season 1 ended up being the #1 Unscripted Social Show for the run of the season. Delfosse and FremantleMedia recently won three Steevee Awards, presented by the Social TV Summit, for Best Social TV Show, Best Integration of Twitter into a TV Show, and Best in Show.
On the digital content front, Delfosse is responsible for overseeing digital extensions for all major FremantleMedia brands, while also brokering deals for original digital content. Delfosse led the team that was awarded a YouTube Premium Content Channel (The Pet Collective), and he oversees the internal digital studio that supports this endeavor, having grown it in six months to a Top 20 Pet channel on Youtube. Olivier also brokered deals for 3 seasons of an online travel series for MSN, sponsored by Buick called re:discover, and a choose-your-own-adventure series on YouTube sponsored by AXE called, The Teleporter.
Delfosse is a graduate of the University of Virginia, a member of the Academy of Television Arts & Sciences Interactive Peer Group, on the Advisory Board for Social Media Week Los Angeles, and a frequent speaker at conferences on social TV, digital content and gaming.
Speaking at Branded Content Beyond TV